2025成大世界嘉年華會 | 2025北美傑出校友介紹
徐國宣教授
從成功大學統計系出發，走向國際學術舞台，徐國宣教授以數據為語言、以教育為志業，走出一條深耕而踏實的學術之路。他長年專注於經濟數據與行銷學研究，在研究成果、國際交流與人才培育上皆有深遠影響，也始終相信學術的價值不只在論文與引用，更在於啟發學生、回饋社會。這篇文章，邀請成大校友一同認識這位以學問立身、以教育為懷的成大人，看見知識如何跨越文化、世代與疆界，持續發揮溫柔而堅定的力量。
《得獎感言》
敬致諸位師長、先進與朋友們：本人徐國宣，自成大統計系畢業後，先赴金門服預官役，退伍後赴美深造。1999年於路易斯安那科技大學取得行銷學博士學位，已發表八十餘篇學術期刊論文，引用近九千次。2012年榮獲威斯康辛州立大學白水校區「傑出研究學者獎」，並受聘為管理學門終身教授。多年來也受邀於烏克蘭、墨西哥、澳洲、中國大陸與臺灣講學，每一次交流都拓展視野，並體會知識跨文化價值。多年來，我專注於經濟數據與行銷學研究，堅信學術不僅是知識累積，更在於啟迪學子、回饋社會。尤令我欣慰的是，一位在職博士生在我指導下完成論文後，於國際期刊發表成果，不久晉升副教授，並於2024年出任美國 Robert Morris 大學行銷系主任。今日能蒙此殊榮，內心充滿感激，也覺誠惶誠恐。若非家庭栽培、母校滋養、師長同儕扶持，以及家人支持，我的學術之路必將更加坎坷。因此，這份榮耀屬於所有一路相伴的親友、同仁與學生。展望未來，我將持續深耕學術，並與更多跨領域同仁合作，共同培育兼具國際視野與社會責任感的人才。最後，謹以至誠感謝評審垂青，並感謝學界與業界長久支持，讓我今日能與病中的雙親、一路扶持的內子，以及母校與北美校友會摯友們，共享這份榮耀。感恩！
National Cheng Kung University North American Alumni Foundation Inc. (NCKUNAAFI) was established in 1996 through the joint efforts of dedicated North American Cheng Kung University alumni. Its mission is to:
1. To promote the welfare and friendship of members, to publicize their achievements, to assist them in social and cultural activities, and to help build an alumni hall at their alma mater.
2. To establish a number of scholarships, conduct fund-raising activities, and host academic seminars to promote professional, technological and cultural exchanges among members.
3. To help alumni in need of assistance to improve their financial situation, including the provision of interest-free loans, etc.
2022 Key Promotion Programs: NOVA Scholarship Program, NCKU Outstanding Professor Award Fund and North American Phoenix Fund
1. To promote the welfare and friendship of members, to publicize their achievements, to assist them in social and cultural activities, and to help build an alumni hall at their alma mater.
2. To establish a number of scholarships, conduct fund-raising activities, and host academic seminars to promote professional, technological and cultural exchanges among members.
3. To help alumni in need of assistance to improve their financial situation, including the provision of interest-free loans, etc.
2022 Key Promotion Programs: NOVA Scholarship Program, NCKU Outstanding Professor Award Fund and North American Phoenix Fund
Latest posts by NCKUNAAFI (see all)
- 別只看台大、清大！台灣最強大學是「它」，發明專利、技轉金連17年破億，家底超厚 - March 19, 2026
- 2026年【倪超校長紀念獎學金】正式開放申請！ - March 19, 2026
- 成大中西部校友會喜迎馬年 校友情誼溫馨洋溢 - March 19, 2026
Add A Comment